Meet Erika Ilves, Founder of road:infinity and Transplanetary, Chief Strategy Officer at Shackleton Energy. Her "mission is space settlement. She splits time between two ventures that fuel the space frontier in two different ways - one literally, by putting refueling depots in orbit (Shackleton Energy) and another figuratively, by making space easier to invest in (Transplanetary)."
The solution space needs to be constrained carefully.
Here, the first innovation job is to find a way to get people to see what's not there, create a market before you can serve it. That keeps my engine going!
Next month at FEI EMEA 2015 in Vienna, Austria, Erika will present a talk on How to Make a Dent in the Universe.
The presentation is based on in-depth interviews with founders of companies that embark on missions of cosmic proportions (e.g. create a multi-planetary civilization, make food without agriculture, create inter-planetary resource economy) and yet manage to create a self-sustaining or even profitable stepping-stones on the way to their mission.
They've been called "supermen," "visionaries," "crazy ones." They don't set out to innovate, win or disrupt. They set out to change the trajectory of the ongoing human project. And in the process, they end up innovating, creating new industries and raising eye brows. The talk explores why they do it, how they do it and whether you could do what they do.
We hope to see you there!