Tuesday, October 8, 2013

Inside BMW Designworks, Nokia and IDEO’s innovation centers

Six years ago, FEI EMEA launched in Munich as the first event of its kind. Seven years later, we are so excited to be back in a city where traits like ingenuity, resilience, vision, and purpose reign supreme.

Join us as we take the Front End of Innovation experience outside the conference walls and embark on Innovation Field Trips.

Get behind the scenes tours of some of Munich's most innovative companies, and hear why the physical innovation space is a key contributor in creating an overall culture or innovation.  

BMW Group DesignworksUSA

Learn how thinking decades ahead and considering customers in their future cultural context can open up new design perspectives that will bring about new opportunities for business. The tour to will give you insights into the company´s innovation principle of Cross Fertilization, a cross industry knowledge transfer, and you will see how it has inspired groundbreaking design solutions.




IDEO

IDEO shares their design thinking approach, which brings together what is desirable from a human point of view with what is technologically feasible and economically viable. It also allows people who aren't trained as designers to use creative tools to address a vast range of challenges. Tour IDEO's Munich studio and learn how thinking like a designer can transform the way organizations develop products, services, processes, and strategy.


Scenes from Makeathon at IDEO Munich in July 2013 from IDEO on Vimeo.

Nokia Siemens Networks

Go behind the scenes of Nokia Siemens Networks Munich headquarters. Then hear from Nokia's Head of Idea and Innovation Management about his perspective on idea management.  Learn how any sector can create an innovation culture and how to successfully invest in an innovation space to accelerate the innovation process.



Don't get left behind

To keep a more intimate community, each field trip is limited to 25 people, and will book quickly. Register now to make sure you get your top choice.



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