We are featuring a blog series entitled, “Voices From Last Year” to highlight key themes that BEI Back End of Innovation attendees took away from last year’s event. At BEI 2012 Michael Stratton, Ph.D. Enterprise Project Management Office, The Boeing Company, shared some of the biggest challenges that innovation teams face today.
BEI is all about the strategy and execution of innovation. It’s a conference where the entire innovation process comes to life- from leadership & organizational structure, to optimizing the idea portfolio, to process and strategy, to commercializing new ideas, ultimately driving bottom line profitability.
According to Stratton when it comes to innovation teams, communication is the most important and the most difficult thing to do. He works with a lot of different teams, and in some cases, they are totally virtual. He suggests that when dealing with teams virtually, you just have to be a little more creative in your management strategy.
Check out the full interview below:
Do you agree with Dr. Stratton? Share your thoughts with us!
Amanda Ciccatelli, Social Media Strategist at IIR USA in New York City, has a background in digital and print journalism, covering a variety of topics in business strategy, marketing, and technology. She previously worked at Technology Marketing Corporation as a Web Editor where she covered breaking news and feature stories in the tech industry. She can be reached at firstname.lastname@example.org. Follow her at @AmandaCicc.