Tuesday, May 7, 2013

Live from FEI 2013: Connect Meaninfully

When it comes to innovation, sometimes motivation trumps technical innovation. In a moving story about a gentleman who became a quadriplegic after an accident, we learned how determination helped Gerald lead a better life. Though it took 45 years, Gerald never stopped innovating and finally found a way to eliminate bed sores. He found simple ways to continue leading a productive life and do the things many of us take for granted -  like using an iPad and turning on a ceiling fan. At the age of 72, Gerald continues to solve his own problems and lead a better life.

What can we learn from Gerald? For him, "failure was not an option, there was too much at stake." And as innovators, we should not forget about all the consumers who depend on us to help them lead better lives. Though the challenges of innovation are pressing (culture, systems, design thinking, lack of time), we can make a difference by doing a better job at breaking through the obstacles that keep us from doing the best we can.

Connect meaningfully, be intentional, lean in!



Alicia Arnold holds a Master of Science in Creativity, Innovation and Change Leadership from the International Center for Studies in Creativity at Buffalo State College and an M.B.A in Marketing from Bentley University. She enjoys writing about creativity and innovation and is published with Bloomberg Businessweek, the Huffington Post, The National Association of Gifted Children, and iMedia Connection. In her role as an award winning, digital marketer, she uses her passion for creativity and innovation to develop breakthrough digital and social experiences. You can connect with Alicia on Twitter @alicarnold.

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