If you're a reader of the blogs on this website you most certainly have a strong interest in learning as much as you can about the topic of innovation. My particular niche within the innovation world centers around the use of technology. You may be very interested to learn that next week the folks from The Front End of Innovation are hosting a conference in Boston (May 5th thorough 8th).
This remarkable event typically has over 600 attendees, all of whom are as interested and as well versed on innovation topics as you. Attending gives you a chance to compare notes with organizations exploring the cutting edge of innovation technology. And there are industry leaders who share best practices. The time you spend at this event is invaluable if you have responsibility for innovation at your company.
This will be the fourth year I'll be attending. Every year I get to meet the smartest people. There are those with an interest in Marketing, Voice of the Customer, Incremental Innovation, Disruptive or Breakthrough Innovation, New Product Development and the intersection of Lean and Innovation. Each has a great experience to share. Quite frankly I've learned as much having discussions in our booth or during a meal as I've had attending a speaker session.
So here's my top three reasons to attend:
1. Meet the smartest people in innovation
2. Get to see exciting technologies on the exhibitor show floor.
3. Hey there's seafood in Boston, for crying out loud!
If I don't see you there, I plan to write about my experiences with updates from the show floor.