They started with a conference center and they wanted to change everything about it. From whiteboards on tables and walls, reclaimed farmhouse wood, the whole thing was an experiment. The message that got buy-in was "it has to be different, it has to be built differently if you want to create change."
It was a constant observation and adapting, growing with the people and their needs and constantly evolving.
Does your furniture encourage movement? Does it help minds move? How many senses are addressed?
The space needs to be a physical trasformation, a symbol for change. Take design innovation to next level! Do something different.
About the Author
Valerie M. Russo, Social Innovation Lead, Senior Strategist at IIR USA, has a background in technology, anthropology, marketing and publishing. Russo has worked in a variety of digital media roles at Hachette Book Group, Aol, and Thomson Reuters. She is a published poet and maintains a literary blog. She may be reached at email@example.com. Follow her @Literanista.
- The future of Interaction Design: Packaging & the Internet of Things (thenextbigdesign.com)