Wednesday, October 31, 2012

Announcing the Front End of Innovation EMEA Webinar Series

In our continuous efforts to distribute original, quality content to our FEI community, we are pleased to announce the Front End of Innovation EMEA Webinar Series!

Free to the public, this four-part series will present thought leadership from some of our esteemed Front End of Innovation speaker faculty.

Register today for each session to reserve your space:

Session 1: "Socially Synergistic Enterprise: Balancing Internal and External Collaboration to Improve Innovation" presented by Marcel Baron, Senior Marketing Manager, Innovative Marketing, IBM

Wed, Nov 14, 2012
Time: 10:00 AM EST / 3:00 PM GMT

Register here: https://cc.readytalk.com/r/yj2aw559g47u 

Product and services development have evolved, this presentation explains how IBM integrates clients, customers and other stakeholders in the development of products and services. It provides examples on how new product development strategies are influenced to support innovation that matters, for the company and for the world.

Session 2:"How to Take Advantage of the Sustainability Trend and Innovate into the Future" presented by Faith Taylor, SVP Sustainability and Innovation, Wyndham Worldwide

Tue, Nov 20, 2012
Time: 10:00 AM EST / 3:00 PM GMT
Register here: https://cc.readytalk.com/r/p0f9v6g7lfx0

Over the years there have been mega trends that have impacted our society and changed how we work and do business globally. The first trend was quality and then it was technology and now it is sustainability and globalization. We are living during times where ongoing changes will be a way of life. How do you take advantage of this and make it work to your advantage.

In this session you'll learn:
· How to spot trends
· How to leverage trends
· Learn tools and ways to develop best practices, programs and changes that can make far reaching differences

Session 3: "Organisational Breathing: Embedding an Innovation Rhythm" presented by David Thomas, Global Innovation Leader, MOS Program Manager (Innovation for Growth), Mars Incorporated

Wed, Nov 28, 2012
Time: 10:00 AM EST / 3:00 PM GMT
Register here: https://cc.readytalk.com/r/b7a9c8b0fh0w

For many organisations, Innovation is an engaging strategy for growth, pivotal to future success and prosperity. Unfortunately though, it comes with few guarantees, is loaded with risks of all kinds, and whatever you do, and however well you do it, you will be wrong (somewhere). This is not necessarily always a problem, and through learning we can correct the mistakes. Innovation and learning are not separate entities, they are, an inseparable rhythm, just like breathing. This session explores how Mars has set about embedding new innovation approaches in the organisation, sharing some of the learning’s along the way.

Session 4: "Siemens Smart Grid Innovation Contest" presented by Michael Heiss, Principal Open Innovation and Scouting, Siemens AG
Mon, Dec 10, 2012
Time: 10:00 AM EST / 3:00 PM GMT
Register here: https://cc.readytalk.com/r/t4myk3vqcfbo

Open Innovation contests are more challenging the more complex the topic of the contest is. A topic can more easily be socialized if the ideas are of the type WhatYouSeeIsWhatYouGet (WYSIWYG). TThis talk presents the lessons learned of Siemens with its global Open Innovation contest in the complex field of smart grids.

The contest was performed in two phases:
Phase 1: the public idea contest: everything was visible to everybody in the world;
Phase 2: the Call-for-Research- Proposals for Universities only: confidential “closed-room”.

To learn more about the Front End of Innovation EMEA event, visit our website and download the 2013 brochure. 
Or join the FEI EMEA community:
Find us on Twitter: https://twitter.com/fei_innovation
Hashtag: #FEIEMEA
LinkedIn: http://www.linkedin.com/groups/Front-End-Innovation-41615/about
Or Facebook: https://www.facebook.com/FrontEndofInnovation 

Michelle LeBlanc is a Social Media Strategist at IIR USA with a specialization in marketing. She can be reached at mleblanc [AT] iirusa [DOT] com with any questions about this webinar series.

Tuesday, October 30, 2012

Organisational Breathing: How to Embed an Innovation Rhythm

For many organisations, Innovation is an engaging strategy for growth, pivotal to future success and prosperity.

Unfortunately though, it comes with few guarantees, is loaded with risks of all kinds, and whatever you do, and however well you do it, you will be wrong (somewhere). This is not necessarily always a problem, and through learning we can correct the mistakes.

Breathe Sculpture, UCO
Breathe Sculpture, UCO (Photo: rshartley)
Innovation and learning are not separate entities, they are, an inseparable rhythm, just like breathing.

Join us for this complimentary Webinar, which explores how Mars has set about embedding new innovation approaches in the organisation, sharing some of the learning’s along the way.

>> Sign up here to participate in this live discussion on Organisational Breathing: Embedding an Innovation Rhythm.


Date: Wed, Nov 28, 2012
Time: 10:00 AM EST
Duration: 1 hour
Host(s): Front End of Innovation EMEA 

Presented by David Thomas, Global Innovation Leader, MOS Program Manager (Innovation for Growth), Mars Incorporated


Friday, October 26, 2012

[VIDEO] Insights from the Back End of Innovation: Jonathan VeHar, Senior Faculty at Center for Creative Leadership

Earlier this month, we were in Boston, MA for the 2012 Back End of Innovation event. I caught up with Jonathan VeHar, Senior Faculty at Center for Creative Leadership and leader of our 2012 collaboration sessions to discuss his advice for those new to executing innovation and his experience at the event. Check out the video below for our interview:


Care to share your BEI: Back End of Innovation experience? Email me your guest blog submissions at mleblanc@iirusa.com for publication.

Michelle LeBlanc is a Social Media Strategist at IIR USA with a specialization in marketing. As part of the FEI team at, she tweets at @BEI_innovation and is the voice behind BEI:Back End of Innovation on Facebook and LinkedIn.  

Monday, October 22, 2012

Official Call for Presenters Now Open: Front End of Innovation Wellness 2013

INDUSTRY ALERT: OFFICIAL CALL FOR PRESENTERS

The Institute for International Research (IIR) is currently seeking presenters for: 1st Annual FEI Wellness
Front End of Innovation Wellness: New Ways to Approach Health
May 6-8, 2013
Boston World Trade Center & Seaport Hotel

The producers of the Front End of Innovation event are pleased to announce an exciting new venture- FEI Wellness- which will take place alongside the 11th annual FEI event next May 6-8 in Boston. We are currently looking for client side executives to submit speaking proposals. Due to the high volume of submissions, we suggest you submit your proposal as soon as possible to Kelly Schram, Program Director at kschram@iirusa.com.

Only corporate/client-side speakers will be considered. If you are a consultant or a solution/technology provider, please see contact details below for sponsorship/exhibit opportunities. Speakers receive FREE admission to the conference.

The event is designed for all stakeholders in the healthcare industry, including but not limited to: Pharmaceutical Manufacturers, Biotechs, Medical Device companies, Insurers, Wellness Organizations, Accountable Care Organizations, Health Plans, and Physician Organizations.

Priority will be given to presentations that highlight NEW information on case studies that haven't already been shared at another event. We are looking for submissions on the following topic areas:

On the following Areas of Interest:
• Business Model Innovation for Healthcare
• Cultivating the Environment for Success
• Leadership
• Disruptive Innovation Case Studies
• Partnering with ACOs
• Becoming a Wellness Organization
• New Technology & Apps
• Patient Adherence Advancements
• Evolution of Stakeholder Relationships
• Access
• Electronic Patient Records/ e-Health
• Idea labs/Incubators
• Consumer Engagement Initiatives
• Funding
• Navigate Change

Sponsorship & Exhibit Opportunities:
If you are interested in sponsorship or exhibit opportunities please contact David Smith, Business Development Manager at dsmith@iirusa.com or 646.616.7627.

CALL FOR PRESENTERS:
Due to the high volume of submissions, only accepted proposals will be notified. For consideration, please e-mail kschram@iirusa.com with the following information:
• Proposed speaker name(s), job title(s), and company name(s)
• The main theme you plan to address
• Which format you'd like to present
• Please indicate what is NEW about the presentation
• What the audience will gain or learn from your presentation (please list 3-5 deliverables)

Best,
The Front End of Innovation Team

P.S. Don’t miss our Complimentary Web Seminar: Drive Higher Innovation Success Rates with Evolutionary Algorithms - Tuesday, October 30, 2012, 11:00 AM - 12:00 PM (ET) as well as your opportunity to win an all access pass to FEI EMEA!

Friday, October 19, 2012

FEI EMEA Contest Extended!

Good news: You have another week to opt-in for a chance to win an All Access pass to FEI EMEA. The deadline has been extended to Friday, 10/26!

What is the Front End of Innovation EMEA Conference? 

FEI is the recognized and trusted brand for advancing innovation worldwide. Each year FEI celebrates the power of collective intelligence - creating an environment that empowers innovators to connect meaningfully through purposeful conversations based on content.

Why is it Relevant to YOU? 

FEI EMEA is a platform for creating future practices by putting the experience to work. Only those that experience the event can truly understand the value that comes from the combined intelligence of the participating group. FEI EMEA connects you to relevant change and to relevant change-makers responsible for trends, innovation, design, R&D, and product development from all across the EMEA.

Download our full brochure now to learn more.

What do you need to do to win?
It’s very easy! Just opt-in to receive event email updates and you will be automatically entered for a chance to win an All-Access Pass to attend FEI EMEA. The process only takes a few minutes.  
You must opt-in before 26 October, 2012. 
The winner will be announced on 29 October 2012.
Opt in here.

We look forward to seeing you in Copenhagen!

The Front End of Innovation EMEA Team


Join the FEI EMEA community:
Find us on Twitter: https://twitter.com/fei_innovation
Hashtag: #FEIEMEA
LinkedIn: http://www.linkedin.com/groups/Front-End-Innovation-41615/about
Or Facebook: https://www.facebook.com/FrontEndofInnovation

Thursday, October 18, 2012

2013 Front End of Innovation EMEA Full Program Released

We are thrilled to unveil the full program  for the 7th annual Front End of Innovation EMEA event taking place 4-6 March 2013, at the Scandic in Copenhagen, Denmark.

Here’s the top 10 reasons to joins us: 

1. No Repeat Performances. The FEI EMEA main conference features 100% new speakers. No repurposed content.
 
2. Keynote Provocateurs. The best FEI keynotes yet deliver expertise through storytelling.
George Buckley, Executive Chairman of the Board, retired President & CEO, 3M
Christer Windelov-Lidzelius, Director, The Kaos Pilots – International School of New Business Design & Social Innovation
Jean-Philippe Deschampes, Professor of Technology & Innovation Management, IMD Business School
Mads Nipper, Chief Marketing Officer, LEGO
Jean-Michel Cossery, Chief Marketing Officer, GE Healthcare
Jason Foster, Founder & Chief Re-User, Replenish
Vince Voron, Head of Desgn, Coca-Cola North America
Christina Bason, Chief Innovation Officer, Mind-Labs
See the full list of speakers

3. 6 Conferences in One: Benefit from the main conference plus
2 full-day Summits - the Future Trends Summit and the new Customer Driven Innovation Summit;
OR the Half-Day Workshop on Sparking Strategic Innovation;
OR the Half-Day Copenhagen TrenzWalk: A Revolutionary Approach to Predict the Future.
 
4. Make Meaningful Connections. Last year we had over 300 participants, of which 80% coming from the client side, making the connections and story-sharing that much more valuable.
 
5. Dissolve Boundaries between Speakers and Attendees. Choose from 7 different learning formats that encourage interactivity: FIRESTARTERS, CHAMPIONS, SANDBOX, COINS, GREENROOM, CLASSROOM and REAL STORIES.
 
6. Completely NEW Content Areas for 2013. Including Customer Driven Innovation, Innovation Execution, Reverse Innovation, Innovation Spaces, and Thriving in Emerging Markets.
 
7. 30 Real-World Case Studies: Break-out speakers worthy of the main stage:
Andrey Evtenko, Consumer Insight Specialist, Nestle Research Centre, Nestle
Ulrich Bentz, Director, Department Head Innovation & Entrepreurship Incubator, Global Business Development & Strategy, Merck Serono
Andreas Erbe, Design Thinker and Co-Creator, Swisscom
Kirsten Kuehl, Head of Developer and Community Innovation, Nokia
Graham Cross, Director, Supplier Innovation and Commercial Alliance, Unilever
Marcos Troyjo, Co-Founder, Director, BRICLab
Download the brochure to see full list of speakers and sneak previews of their stories.
 
8. Special Alumni Curriculum. Been to FEI EMEA before? The 2013 event features bonus activities just for our past attendees.
 
9. All New Connect Meaningfully Through a Challenge Activity- Four team-based challenges put you and your peers to work on-site to create solutions to your biggest obstacles to making innovation happen. The top teams (as voted by your fellow attendees) compete on stage to identify the ‘winning’ idea.
 
10. Brand New Location. You requested for years and we are making it happen in 2013. The 7th Annual FEI EMEA will be in Copenhagen, Denmark. Hej København!
 
We look forward to seeing you in Copenhagen!

 Register before Friday, 9 November 2012 and save £400!


Registration Information:

Online: http://bit.ly/QWFSc9 
Email: register@iirusa.com
Phone: 1.941.554.3500



Monday, October 15, 2012

Exciting Free Innovation Webinar: The top 12 ways to make the job of the Innovation Manager easier!

In just two days (Wednesday October 17) we'll show you how the job of innovation manager can be made easier by leveraging technology.  



To learn more about how technology can enable your organization's innovation program, please register for our free upcoming webinar:  The top dozen ways to make the job of the innovation manager easier”.



OK, you’ve been alerted to your organization’s Innovation Strategy.  You’ve been working hard to let everyone know “our company is embracing innovation”; it’s our new culture.  Now you have to start collecting ideas, keep them safe while encouraging people to collaborate on them.  You have to wade through all those best ideas and get them ready to move toward production.  Not so easy, is it?

The good news is there are tools available to make the job of the innovation manager easier.  Technology to help manage groups and easily administer their security access.  Automatic tools to get the best ideas enriched.  In fact there is technology available to help you get your user community to adopt this new thinking and keep them engaged.




See how systems like CogniStreamer and others provides a technology backbone to support any organization’s innovation strategy.  See how companies like Phillip Morris International, Cytec, Case New Holland and many others are gathering the kinds of ideas that both help them do things better and also to disruptively do things different.  Learn how our clients are getting measurable (in dollars) results. 

Register now for this short but chock full of valuable information and productive webinar!


Click Here To Register


Ron Shulkin
Global Vice President
CogniStreamer
Office: 847.949.4290
ron.shulkin@cognistreamer.com

How Evolutionary Algorithms are Changing Consumer Innovation

Evolutionary Algorithms have permanently changed the way we use the Internet and listen to music. In fact, EAs are the driving force behind companies like Google, Pandora and Amazon. Now, the science of Evolutionary Algorithms (EAs) is being translated across all industries and literally changing the face of innovation.

English: neighborhood types used in cellular e...
Neighborhood types used in cellular evolutionary algorithms (Photo: Wikipedia)
This complimentary Webinar provides a case study driven seminar will share how leading consumer-driven companies like Dannon, Sprite and Fanta, as well as companies in retail, technology and financial services have implemented EAs to drive higher innovation success rates.

While consumers are not rational creatures, traditional market research often follows an assumption of complete rationality thereby limiting the consumer insights gained through those means. EAs have allowed researchers and marketers to overcome the irrationality conundrum and allow for testing of as many options as they have ideas in a quantitative, projectable manner.

How Evolutionary Algorithms are Changing Consumer Innovation 
Tuesday, October 30, 2012 11:00 AM - 12:00 PM ET
Presented by Amit Dhand, Executive Vice President of Global Client Services, Affinnova

This webinar will share:
How evolutionary algorithms are changing the way leading companies innovate
Case studies from products launched using EAs
How to test lots of ideas quantitatively
How the EAs account for the irrational consumer mind
How to measure return on innovation from EAs
How to use consumer choice to overcome traditional limitations of concept testing

>>> Sign up here to participate in this live discussion.

This Webinar will share best practices, dispel myths and show how recently introduced features, such as GPS tracking, photo capture, video capture and playback, increase the depth of data in a meaningful and measurable way, help you identify the opportunities in mobile and overcome challenges in managing the mountains of unstructured data that you can now collect, and understand how insights captured via mobile will allow you to deliver even more value.

ABOUT Amit Dhand

Amit leads the Global Client Services team at Affinnova, which is responsible for developing new accounts and delivering high impact business insights to existing clients. Amit joined the team in 2006 and has been the driving force behind Affinnova's adoption in the Consumer Packaged Goods industry. Amit's tenure has been characterized by significant increases in client satisfaction & repeat rates, while maintaining high employee retention.

Amit comes to Affinnova with a 10+ year track record in product innovation. Prior to Affinnova, Amit was at Catalina Marketing where he was responsible for an 800% increase in revenues over a 4 year period for trade and consumer marketing services. He started his career in New Product Testing and Forecasting at Information Resources Inc. (now Symphony-IRI).

Amit holds a Bachelor of Science degree in Physics from the University of Mumbai and an M.B.A. in Marketing from Virginia Tech.

This Webinar is sponsored by:

Affinnova is revolutionizing how the world innovates. The company’s software and services enable marketers to develop better performing products, ads and designs. Affinnova’s patented evolutionary algorithm reliably identifies the concepts with the greatest market potential from an unprecedented range of options. Global Fortune 500 companies depend on Affinnova to deliver higher success rates, bigger businesses and accelerated launch timing.

Thursday, October 11, 2012

Live at #BEI12: Commandments for Innovation

We're getting to the end of the 2012 Back End of Innovation event, and it seems we are ending on a strong note with "Commandments" from Garrett Gravesen as well as from our audience.

Garrett Gravesen spoke on the power of storytelling this afternoo, covering Sir. Winston Churchill, Earnest Hemingway, as well as his own story.

We started with Churchill's "language of leadership," which included the following tips for telling a strong story:

Start strong
One Theme
Simple Language
Use Anecdotes or Illustrations
End on Emotion

We then moved on to Earnest Hemingway and the "six word story," which boiled down to his philosophy of "short short few few" and ended with Gravesen's own "Seven stops to create a life worth living." We practiced Hemingway's method writing our own six word stories, and at the end of the session we were left with new powerful communication knowledge for achieving our goals.

Jonathan Vehar then wrapped up the event with the last of our collaboration session. Attendees put their storytelling skills to use and wrote their own "Innovation Commandments" including key messages from the event and lessons learned.




Examples included, "Always examine the ecosystem and ask, what else?" and "Allow room for failure, learn from it." What is your innovation commandment?

Michelle LeBlanc is a Social Media Strategist at IIR USA with a specialization in marketing. As part of the FEI team at, she tweets at @BEI_innovation and is the voice behind BEI:Back End of Innovation on Facebook and LinkedIn.   


It’s Budget Request Time! Business reasons for collaborative innovation technology: Cost Justification for your idea management software



First things first.:  Every large organization will have a social network dedicated to innovation.  But someone has to ask for the budget to get this done.  Unfortunately, requests like “What’s the Return on Investment for this Innovation software” in the Innovation world are typically addressed with a correction to advise people to instead consider the “Return on Innovation”. 

This blog entry will give you some guidance how to go about justifying a budget for innovation technology.

How to go about it:
It is relatively easy to point out the value of an incremental innovation yielded from an unsolicited idea.  For instance if someone says, “If we just do this, we’ll save some money”, you know how much that “money” is worth.  How do you quantify in dollars the value of a breakthrough idea that leads the company to open up a new division?  How do you value hundreds of them?  It’s a bit harder.

It’s more than just your gut feel:
Your management has told you to figure out how to use all your resources; to collaborate more with other departments and with your vendors, your partners and your customers.  Well here’s the technology that can enable that charter.

We all know social networking and business communication are becoming intertwined.  All of us send social media messages and soon they’ll completely replace email.  We stay connected at our desks and from our phones.  Social media are a part of doing business.

We all may know intuitively that social networking software, specifically those dedicated to innovation, are the future of business communication.  But that’s a tough sell when you’re asking for budget at the enterprise level.  Well here are some ways you can cost justify a purchase like this for enterprise collaborative innovation technology.

It’s not that hard:  The mechanics of an innovation budget request…
The reality is you have to look at your organization, think about what they do today…and capture a vision of what life will be like when all those smart people are collaborating on an ongoing basis.  So for instance, one company I know has scientists working on a specific issue (carbon bonding).  These scientists are in different divisions and different time zones.  With a collaborative innovation technology they collaborate on an ongoing basis.  Before they got together once every two years.  Working together, they’ve been able to spend significantly less time working on problems and challenges as when they worked as isolated individuals.  They can actually count the number of saved hours (and how much each hour is worth).  The system pays for itself in weeks!

Examples (get those creative juices flowing):

  • ·        So think about the value of having new products developed faster.  What’s that worth? 
  • ·        Think about the value of feedback from your teams that produce improvements in your processes. 
  • ·        Think about how important it would be if someone points out an industry trend that leads your organization to do things completely differently and you get into a whole new business. 
  • ·        Think about the value of challenging your workforce to come up with solutions to the problems management discuss and worry about….and having them come up with a thought management has never considered.
  • ·        Or if you’re doing all this innovation activity without a collaborative innovation system, think about how much time is spent manually filtering through ideas trying to figure out which ones are best, what categories they go into, etc.  A set of technologies can make these people more productive and you can count these hours involved. 



Let’s get started with the math:
Make your own work sheet.  Saved dollars.  Saved hours.  New revenue.  New market presence.  Add all these dollars up and I guarantee it will be such a huge number that you can cut in half….and in half again and still have a cost justification for collaborative innovation technology.  That number should make you confident enough to ask for the budget dollars.

While you’re reading these, make note of how much money is spent on these activities in the absence of a collaborative innovation technology, or idea management system.  Odds are you can come up with the ways a system like this can pay for itself in short order.


1.       Connect and Development.  I wrote about this a year ago.  It has been proven it is more cost effective to “Connect and Develop” rather than merely rely on “Research and Development”.  Others out there have already put the time, energy and money into finding a solution just like the one you seek.  It may be for a different industry or application, but if you can find it, it’s cheaper and faster than asking your internal teams to start working on it.  The famous example is the “slicer” needed for industrial plastics that used the slicer developed for cheese with some modifications.  By asking other users in a collaborative software arena, you can tap into the collective knowledge of many others to find out what you need to know.    

Count how much time is saved by connecting with experts to get answers that replace time doing research.  Add that value to your total.


2.      Finding Experts.  You can’t possibly know everyone who works at your company, let alone have an in depth knowledge of their expertise.  Collaborative software monitors the contributions of the user community, noting behavior and identifying certain skill sets.  If a user constantly makes contributions about “slicers” (might as well stick to the same example) you can find these folks when you search the topic.  And when you’re looking at an idea in the collaborative system that has to do with slicers, the software can actually suggest slicer experts.  A bonus here is when you’re looking at a potential expert, the technology can identify other users who have similar attributes with measurable relevancy scores (“if you find this person interesting, you may find these other people interesting as well”).  

 Count how much time is saved by connecting with experts to get answers that replace time doing research.  Add that value to your total.


3.      Saving Money.  No one knows your business as well as your coworkers.  As they spend their days working they note small flaws that can be easily corrected.  This is the old “suggestion box” story.  Someone makes a contribution to the collaborative innovation system of this “unsolicited idea”.  “If we just did X, we’d be more productive and save money”.  By having the “crowd” of coworkers vote on these types of “incremental innovations” the organizations can get a list of the best of these ideas.  In other words, if the posted idea gets a lot of votes, it must have some merit.   

Count how much time is saved in improved processes and the value of that time.  Add that value to your total. 


4.      Making money.  Your collaborative innovation system can enable submissions that turn into new sources of revenue.  Your sales people and customer service types are in contact with your customers.  If the customers are asking for something that your company is not offering, the submission of this “idea” can alert product management types that a need in the marketplace exists.  Better yet, you can open up the innovation social network to your customers, providing a place for them to submit their ideas for new products.  

 Count the additional revenue to be realized from new products and the speed you bring those products to market.  Add that value to your total.


5.      Problem Solving.  When someone on your team has a problem, they can use the collaborativeinnovation system to find answers.  First off they can search the existing contributions in the hopes of finding answers, bring up those contributions and review them.  If that fails, they can “ask” the rest of population for help.  “I’m running into a problem, has anyone else out there dealt with this issue before?”  Coworkers make submissions to help.  Problem solving is a great scenario to open up the collaborative innovation social network to your company’s vendors.  Your suppliers might be able to point out they have a solution to answer one of the problems you’re facing.   

Count the time saved by getting rapid answers to questions rather than spent researching an answer.  Add that value to your total.


6.      Getting into new businesses.  We all know the story of the buggy whip manufacturer.  They made better and better buggy whips, buying out his competitors, eventually having a monopoly on the buggy whip market.  But someone had to stand up and say “Hey wait a minute… shouldn’t we be making automobiles instead?”  Breakthrough or Disruptive Innovations are typically the result of “Solicited Ideas”, likely submitted as a result of a Challenge or a Campaign.  With a collaborative innovation software system, management can tell everyone, “listen I’m glad you guys are all talking together, but do us all a favor and talk about this:”… With this being the issues management has identified as mission critical.  Challenges might ask the worker population questions like “Where do you see our industry in five years?” or “What new products should we offer our customers?”   

This one is tougher, but consider how much revenue you can add to the total realized as a result of getting into a market you otherwise would have missed.  Add that to your total.


Other arguments to support your request:

More than seven years ago Ruth Ann Hattori, partner, ThinkSmart, published a paper asking “what is the cost to your company if you don’t innovate?”.  She encourages you to ask questions like “In the past three years, have any of your competitors brought to market an innovative product/service that you had the capability to create?”

Clay Christensen and Michael Raynor talk about the risks of over analysis.  If you insist your ideas prove value before they’ve had a chance to be enriched, you’re likely to kill off the best of them before they see the light of day.  This thought is encouraging you to go to management and tell them, “Forget about cost justification and return on investment; if we don’t commit to innovation we’re going to get taken to the cleaners by our competitors”.

When you take into consideration all the benefits of having your work force work together along with the productivity associated with automated mechanisms to manage the innovation process, you’ll quickly come to the conclusion a collaborative innovation system is cost effective…and you’ll be able to convince those who hold the purse strings.
 


To learn more about how technology can enable your organization's innovation program, please register for our free upcoming webinar:  The top dozen ways to make the job of the innovation manager easier”.
Please enroll now in our free webinar!
I’ll explore the challenges of how to optimize user adoption with the effective use of innovation technology oriented solutions in our upcoming webinar:  The top dozen ways to make the innovation manager’s job easier.  You can easily register for this complimentary event here:  http://bit.ly/RPFuuu.  Take the time to join your peers for a few minutes next month and learn how other organizations are making the innovation process work for them. 
Ron Shulkin is Vice President of the Americas for CogniStreamer®, an innovation ecosystem.  CogniStreamer serves as a Knowledge Management System, Idea Management System and Social Network for Innovation.  You can learn more about CogniStreamer here http://bit.ly/ac3x60
Ron manages The Idea Management Group on LinkedIn (Join Here) http://bit.ly/dvsYWD . You can follow him Twitter. You can follow his blogs at this Facebook group.  You can connect with Ron on LinkedIn
CogniStreamer® is an idea management software tool.  It is an open innovation and collaboration platform where internal colleagues and external partner companies or knowledge centers join forces to create, develop and assess innovative ideas within strategically selected areas. The CogniStreamer® portal is an ideal collaborative platform that invites users to actively build a strong innovation portfolio. In addition it provides a powerful resource for internal and external knowledge sharing.  The CogniStreamer® framework is used by industry leaders such as Atlas Copco, Bekaert, Case New Holland, Cytec, Imec, Phillip Morris, Picanol and ThyssenKrupp. CogniStreamer®

[VIDEO] Live at #BEI12: Chatting with Randal White, HYPE Innovation

We're here in Boston, MA for the 2012 Back End of Innovation event. This morning I chatted with Randal White of HYPE Innovation about what HYPE is working on and his experience here at the event. Check out the video below for a sneak peek:



To learn more, visit the HYPE booth during the day today at the event, or visit them online here.

Care to share your BEI: Back End of Innovation experience on film? Tweet at us @BEI_innovation or email me at mleblanc@iirusa.com to participate while we're here at the event.

Michelle LeBlanc is a Social Media Strategist at IIR USA with a specialization in marketing. As part of the FEI team at, she tweets at @BEI_innovation and is the voice behind BEI:Back End of Innovation on Facebook and LinkedIn.   

Wednesday, October 10, 2012

[VIDEO] Live at #BEI12: Chatting with Maria B. Thompson, MOTOROLA SOLUTIONS, INC.

We're here in Boston, MA for the 2012 Back End of Innovation event. Tuesday, during one of our breaks,I caught up with Maria B. Thompson to chat about her session.

In this video, you'll hear about the experience during the Return on Innovation Summit, as well as some details of the Motorola innovation program.


 Care to share your BEI: Back End of Innovation experience on film? Tweet at us @BEI_innovation or email me at mleblanc@iirusa.com to participate while we're here at the event.

Michelle LeBlanc is a Social Media Strategist at IIR USA with a specialization in marketing. As part of the FEI team at, she tweets at @BEI_innovation and is the voice behind BEI:Back End of Innovation on Facebook and LinkedIn.   

Live at #BEI12: Exchanging Ideas

Collaboration is all around us this morning at the BEI: The Back End of Innovation conference!

Chris Trimble, Author & Professor started us off speaking on reverse innovation with two stories of innovating with regards to emerging markets. First we heard of a portable ultrasound developed for rural China, which is completely different from what you would see in the U.S. Rural general practitioners needed a portable unit to take to varied locations, as opposed to large delicate units that stay in one center. This innovation was adopted first in the developing world, but will become the norm in the developed world.

Secondly, Trimble told us the story of John Deere tractors attempting to build a product for India with a U.S. based team that was simultaneously working on other projects. Until the project was treated as it's own 'from-scratch' product, it was doomed to failure. Emerging markets are not the same as developed markets, and are not just waiting to develop along the same lines. They may develop in an entirely different path.

For successful reverse innovation, we need to reach a higher level of thinking to realize that developing world customers have radically different needs. Reaching these markets is an innovation challenge and the stakes are global, not just local.

Untitled

Next our attendees, introverts and extroverts alike, got to collaborate in the first of our sessions with Jonathan Vehar. The session (pictured here) allowed attendees to share big ideas and the innovation challenges they're hoping to solve.

Laurent Mieville also discussed the value of exchanging ideas and cross-collaboration, between industry and academics and between individuals. Diversity spawns innovations: meet, co-create and develop together. Switzerland ranks highly for innovation thanks to an openness to diversity and these collaboration, including very specific events that bring together the needed co-collaborators for any specific topic.

How are you collaborating? What's your "big idea"?

Michelle LeBlanc is a Social Media Strategist at IIR USA with a specialization in marketing. As part of the FEI team at, she tweets at @BEI_innovation and is the voice behind BEI:Back End of Innovation on Facebook and LinkedIn.   

[VIDEO] Live at #BEI12: An Attendee View

We're here in Boston, MA for the 2012 Back End of Innovation event. Yesterday during one of our breaks, conference chair Julie Anixter, Chief Innovation Officer, MAGA DESIGN GROUP and Executive Editor, INNOVATION EXCELLENCE spoke with one of our attendees about her experience at the event and her experiences as an innovation practitioner.

View the video interview here:



Care to share your BEI: Back End of Innovation experience on film? Tweet at us @BEI_innovation or email me at mleblanc@iirusa.com to participate while we're here at the event.

Michelle LeBlanc is a Social Media Strategist at IIR USA with a specialization in marketing. As part of the FEI team at, she tweets at @BEI_innovation and is the voice behind BEI:Back End of Innovation on Facebook and LinkedIn.  

Tuesday, October 9, 2012

Live at #BEI12: The People Side of Innovation

Untitled
James Stikeleather, DELL SERVICES wrapped up our summit day at BEI: Back End of Innovation with another new definition of innovation: "New ideas + forward thinking + feasible + viable + valuable" he noted that it is NOT a marketing term, and NOT invention. As we have heard throughout the day, innovation must be both customer centered and tied to commercial viability.

On a related note, Vice Admiral (Ret.) Joseph W. Dyer, iROBOT CORPORATION finished the day and started off our main conference with a presentation on The People Side of Innovation. Untitled iRobot has a mission to have fun, change the world, and make cool stuff. They've succeeded certainly selling huge amounts of Roombas to the public and producing robots that literally save lives in war zones.

To develop innovative robotics that succeed commercially, iRobot needs to "cross the chasm" from early adopters to laggards. You have to sell to people on the other side of the chasm. Innovating to existing needs is one good way to do this: look at the growing elderly population and it is clear that there is room for innovation in the home healthcare sector. Another way iRobot crosses the chasm: creating a human-friendly interface, such as a controller that resembles video game controllers that the user is already familiar with. 

What was your favorite session of our summit day? Any key takeaways?

Michelle LeBlanc is a Social Media Strategist at IIR USA with a specialization in marketing. As part of the FEI team at, she tweets at @BEI_innovation and is the voice behind BEI:Back End of Innovation on Facebook and LinkedIn. 

Live at #BEI12: Collaboration, Corporate Challenges and Sizing Up Success

Here in Boston, I'm writing live from BEI:Back End of Innovation 2012. I started off the morning in "Enterprise Innovation: Convergence & Return" with Dr. Dennis Curry, HEWLETT PACKARD

Untitled
Using their innovation framework, HP practices co-innovation with 1,500 global clients managing 2,400 strategic initiatives. Curry spoke of HP's Innovation Agenda suggesting the following takeaways for those pursuing enterprise innovation:

A systemic approach supports convergence and real ROI
Focus on corporate and client metrics
Focus on leveraging existing investments first
Client and customer-centric: help the client innovate
Evolve and lead by being objective and measurable

One key quote from Curry's session: "the practitioners are the ones that really make a difference"

Next, I visited the Portfolio Management summit to hear about Pitney Bowes Employee Innovation. Brian Romansky spoke of the value of finding internal entrepreneurs. Employees who hold themselves accountable for innovation and it's execution, internal entrepreneurs are willing to engage anyone who can help, have a clear vision, are eager to learn and adapt in order to meet the goal and are not deterred by barriers.



Similarly, you can look to eternal entrepreneurs to drive innovation - providing seed funding for example. This can lead to a return via licensing revenue, equity, market knowledge and/or acquisition. Pitney Bowes has had success with running competitions, such as this one, to engage outside entrepreneurs for innovation partnerships.

Overall, Romansky identified the "secret sauce of innovation" as a mix of accountability, execution and learning.


Dwayne Spradlin, INNOCENTIVE discussed "Proven and Measurable Customer Results Through Return-on-Innovation" in the last session before lunch. He reiterated many of the challenges we've heard of all morning, for example: how do you identify the correct person to solve problems, how to innovate in a large corporate culture and as you do pursue innovation how do you measure success?

My favorite takeaway quotes from his session? 1. "you better know what it is you want to innovate & what success looks like" - you can't measure ROI unless you know what you're actually trying to achieve, but that doesn't mean it's not measurable. Make sure you're asking the right questions.

2. "I believe most innovation today is happening at the margins" - you don't know who has the answer you need so you may not know where to look, ask everyone, look at adjacent industries or at experts outside your organization, crowd-source.

After lunch, we'll be wrapping up our summits and kicking off the main event with a keynote. Stay tuned for more coverage.

Michelle LeBlanc is a Social Media Strategist at IIR USA with a specialization in marketing. As part of the FEI team at, she tweets at @BEI_innovation and is the voice behind BEI:Back End of Innovation on Facebook and LinkedIn. 

[VIDEO] Live at #BEI12: Chatting with Bob Eckert of NEW & IMPROVED, LLC

We're here in Boston, MA for the 2012 Back End of Innovation event. Yesterday during set up we caught up with one of our 2012 Summit Day speakers, Bob Eckert of NEW & IMPROVED, LLC.

Watch the video below for a sneak peek at our beautiful event space and some insight into what will be covered in today's conference.


Eckert will be presenting "Innovation Culture: Knowing What To Strive For, What Not To and How to Measure It" in our Return on Innovation summit at 10:30 here at Boston's State Room. Be sure to come down and join us!


Michelle LeBlanc is a Social Media Strategist at IIR USA with a specialization in marketing. As part of the FEI team at, she tweets at @BEI_innovation and is the voice behind BEI:Back End of Innovation on Facebook and LinkedIn.  

Monday, October 8, 2012

How Creative Are You? 7+ Quizzes & Challenges

It's a holiday here in the States and our IIR offices are closed in observance so we thought we'd leave you with something fun and productive to entertain yourself.

Can people completely lack creativity? 


Whether you know you are extremely creative or the idea of creativity intimates you and leads to panic and chaos, here are 7 quizzes to assess your individual level of creativity and foster inspiration for creativity prowess:

Best of luck!

The 2-Minute Creative Thinking IQ Test

5 Classic Creative Challenges

How Creative are You? Test

Creative Problem-Solving Test

How did you do? Tell us in the comments below and share your own assessment tactics with us.

About the Author

Valerie M. Russo is a Senior Social Media Strategist at IIR USA with a background in technology, anthropology, marketing and publishing.  Russo has worked in a variety of digital media roles at Hachette Book Group, Aol, and Thomson Reuters. She is a published poet and maintains a literary blog. She may be reached at vrusso@iirusa.com. Follow her @Literanista.  


Thursday, October 4, 2012

Official Call for Presenters: Front End of Innovation 2013


INDUSTRY ALERT: OFFICIAL CALL FOR PRESENTERS 

The Institute for International Research (IIR) is currently seeking presenters for:

May 6-8, 2013 
Boston World Trade Center & Seaport Hotel

The Call for Presenters is now open for the 11th annual Front End of Innovation event. Due to the high volume of submissions, we suggest you submit your proposal early and no later than Monday, October 15, 2012 to Kelly Schram, Program Director at kschram@iirusa.com.

Only corporate/client-side speakers will be considered. If you are a consultant or a solution/technology provider, please see contact details below for sponsorship/exhibit opportunities. Speakers receive FREE admission to the conference.

FEI is all about the Experience. We are looking for the following types of submissions...

Solo Presentations: Priority will be given to presentations that highlight NEW information on case studies that haven't already been shared at another event.
Panel Contributors: We are looking for panel contributors to submit a short description of what unique angle or perspective you'd like to share within a specific topic.
FEI Facilitators/Moderators/Interactive Sessions: Collective intelligence is the key to innovation. We are looking for expert facilitators to conduct a collaborative activity or discussion.

...On the following Areas of Interest:

Business Model Innovation
Designing Thinking
Cultivating the Environment for Success
Leadership
Disruptive Innovation
Reverse Innovation
The New Economic Landscape
Voice of the Customer
Portfolio Management
Future Trends & Technology
Innovation Tools
Creativity & Innovation
Innovation Incubators
Industrial Design
Partnering & Co-Creation
Venture Capital Initiatives
Entrepreneurship/Intrapreneurship
Generating Buy-In
Physical Innovation Spaces

Sponsorship & Exhibit Opportunities: 
If you are interested in sponsorship or exhibit opportunities please contact David Smith, Business Development Manager at dsmith@iirusa.com or 646.616.7627.

CALL FOR PRESENTERS: 

Due to the high volume of submissions, only accepted proposals will be notified. For consideration, please e-mail kschram@iirusa.com with the following information by October 15, 2012:

Proposed speaker name(s), job title(s), and company name(s)
The main theme you plan to address
Which format you'd like to present
Please indicate what is NEW about the presentation
What the audience will gain or learn from your presentation (please list 3-5 deliverables)


Clicky Web Analytics