On Monday, we were joined by esteemed Front End of Innovation EMEA speaker Michael Heiss Principal Open Innovation and Scouting, Siemens AG for one of our Front End of Innovation EMEA webinars, exploring the "Siemens Smart Grid Innovation Contest"
Over on the Front End of Innovation LinkedIn Group, a number of the members of our community shared about their experiences with open innovation contests, including key takeaways such as:
"- For participants, a much keener understanding of all facets of a product decision, not just the techie stuff (most participants were engineers).and challenges such as IP ownership. Read or join the conversation here.
- For management, they realized that really good ideas could come from anywhere in the organization. "
Our presenter for this week, Michael Heiss, focused on what was learned over the course of the "Siemens Smart Grid Innovation Contest," check out the video of the webinar below to learn more:
If you'd like to hear more on topics like this one, visit our webinar archive or join us at FEI EMEA March 4-6 in Copehagen. Readers of this blog can save 15% off the standard registration rate. Visit our event website here.
Michelle LeBlanc is a Social Media Strategist at IIR USA with a specialization in marketing. She can be reached at mleblanc [AT] iirusa [DOT] com with any questions about this webinar series.