Wednesday, October 10, 2012

[VIDEO] Live at #BEI12: An Attendee View

We're here in Boston, MA for the 2012 Back End of Innovation event. Yesterday during one of our breaks, conference chair Julie Anixter, Chief Innovation Officer, MAGA DESIGN GROUP and Executive Editor, INNOVATION EXCELLENCE spoke with one of our attendees about her experience at the event and her experiences as an innovation practitioner.

View the video interview here:



Care to share your BEI: Back End of Innovation experience on film? Tweet at us @BEI_innovation or email me at mleblanc@iirusa.com to participate while we're here at the event.

Michelle LeBlanc is a Social Media Strategist at IIR USA with a specialization in marketing. As part of the FEI team at, she tweets at @BEI_innovation and is the voice behind BEI:Back End of Innovation on Facebook and LinkedIn.  

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