Wednesday, December 28, 2011

My predictions for 2012 (tell me I’m wrong!).


1. There will be more twitter handles with the word fragment “inno” in them.

2. Every month there will be at least two more innovation experts offering management consulting advice. Half of these people will come from the CRM advisory arena. The other half did this work as employees of big companies.

3. There will be more university sponsored educational programs focused on innovation.

4. There will be more Chief Innovation Officers at big companies.

5. Only half of them will have people working directly for them.

6. Only a third of them will have a reasonable budget

7. They still will have to talk senior management into enabling employees to put time into innovation versus their “day jobs”.

8. Companies that tried “idea contests”, “idea prediction markets” and “electronic suggestion boxes” will look at ongoing collaborative systems for ideation instead.

9. Organizations that tried to write a SharePoint based idea system will come to terms with the fact that no matter how good they get they still don’t have the mechanisms to manage idea promotion.

10. Most companies will embrace the concept that a collaborative tool for the front end of innovation will bring all their smart people together to share information…and that this is a very small investment for such a large impact.

What’s your prediction?

Ron Shulkin is Vice President of the Americas for CogniStreamer®, an innovation management system. You can learn more about CogniStreamer here http://bit.ly/ac3x60

Ron manages The Idea Management Group on LinkedIn (Join Here) http://bit.ly/dvsYWD . He has written extensively on Idea Management (Read Here) http://bit.ly/b2ZEgU and also right here on the FEI site (search on “cognistreamer” for my weekly guest blog results).

CogniStreamer® is an idea management software tool. It is an open innovation and collaboration platform where internal colleagues and external partner companies or knowledge centers join forces to create, develop and assess innovative ideas within strategically selected areas. The CogniStreamer® portal is an ideal collaborative platform that invites users to actively build a strong innovation portfolio. In addition it provides a powerful resource for internal and external knowledge sharing. The CogniStreamer® framework is used by industry leaders such as Atlas Copco, Bekaert, Case New Holland, Cytec, Imec, Philip Morris, Picanol, ThyssenKrupp, Vesta, Vesuvius and many others. CogniStreamer® represents the best use of adaptive collaborative technology such to harness human skill, ingenuity and intelligence.

Monday, December 19, 2011

Free Live Webinar: Womenomics Meets Design: A Female Innovation Strategy


Fact: Women buy (products made by men)

Over 10,000 working hours and more than 1500 women worldwide were involved in a unique research study, which analyzed female tech-preferences and how to best embrace these insights within product development.

This masterclass will present the results of a 3-year design research program called "female interaction" co-financed by the Danish Governments program for user-driven innovation - a cross disciplinary project bringing together scientists, designers and innovation experts from 3 leading tech companies: Bang & Olufsen, GN Netcom and Danfoss.

In this Webinar, you'll learn:
  • Womenomics Trends Data: Female business insights and the innovation potential overseen in the (tech) industry
  • Made by Men, Bought by Women:  How does a  female's approach to technology differ from a male's?
  • Female Interaction Principles for Making the Female Tech Approach Operational:  Go beyond pink
  • 4 Female Tech User Profiles: Ways to avoid stereotypic gendered thinking and tools to enhance user focus
  • Case study Illustrating Potential for User-experience Innovation: How  to redesign a specific tech-product (a mobile headset from Jabra) based on insights from female values and a female approach to technology
  • Female Innovation Strategy Outline: How to meet the preferences of the female users and consumers through innovative research & design process
Presenter:  Klaus Schroeder, Design-Director & Partner, Head of Female Interaction Research

Space is limited! Register today!


Details
Date: Wed, Jan 11, 2012 
Time: 12:00 PM EST 
Duration: 1 hour 
Host(s): Front End of Innovation 
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Klaus Schroeder is design director and partner at design-people.dk – an international Danish design consultancy specialised in advanced interaction design. Klaus Schroeder holds a Master degree in Industrial design from Hochschule für Bildende Künste, Braunschweig. Klaus combines successful and award winning international design results for the industry with research in the field of interaction and user-experience design and he serves as lecturer and an appointed examiner at different Design Schools.

As head of the 3-year long ”Female Interaction” design research project, co-financed by the Danish Government’s program for user-driven innovation, Klaus Schroeder has become an authority within the field of gendered innovation and gender specific design and has advised both in the United Nations and the European Union.

Wednesday, December 14, 2011

Philips, IBM, Rabobank, BBVA Leverage Social Media for Innovation & Product Development

Are you utilizing internal social media to drive idea generation from within the company? 


Are you leveraging social media to source great ideas from the outside?

The Front End of Innovation EMEA, taking place 27-29 February in Zurich, Switzerland, has a brand new Full Day Summit on Social Media: The Intersection of Customer and Web 2.0. It’s time you start getting real value from social media – but how do you define its value?

Download the conference brochure.

Join us for this full day intensive, featuring…

 • The Social Media Experience:
New Barriers are Fading Floris Regouin, Social Media Strategist, Philips Consumer Lifecycle

 • Participatory Service Networks:
The Shift to Distributed Value Co-Creation and Exchange Tini Reiter, Innovation & Change Manager, Observatory, BBVA

 • A Culture Based on Trust, Not Control:
Using the Power of the Crowds Maarten Korz, Innovation Manager, Rabobank

 • Social Media, Innovation, Digital Re-Invention & Evolution:
From ME to WE – YOU to ME Dinis Guarda, Founder & Director, Timizzer.com, Guest Lecturer, Copenhagen Business School

 • The Socially Synergistic Enterprise:
Balancing Internal and External Collaboration to Improve Innovation Marcel Baron, Senior Marketing Manager, innovation Marketing, IBM

Join the top innovation, R&D, engineering, product design, and usability experts at the EMEA’s leading innovation conference. In addition to social media’s role in innovation, we will focus on: disruptive innovation, megatrends and technology, reverse innovation, making innovation repeatable, storytelling, design integration, open innovation and partnerships, mass collaboration, and much more.

PLUS! You will hear inspiring and motivating keynote presentations from: BMW, Procter & Gamble, Mars Petcare, Alessi, Novartis, Henkel, The KaosPilots, and the Author of Business Model Generation

Visit the website for more information.

Please mention your priority code when registering:
FEIEMEA12BLOG and 
save 15% off the standard and onsite rate.

To Register:
Call: +1.941.554.3500

Monday, December 12, 2011

Due Diligence on your Idea Management Software Decision


If you’re about to spend your 2011 on a decision to buy an idea management system, here’s some last minute due diligence questions to ask your software vendor (and yourself) before putting yourself out there with a risk. Enterprise software decisions are always a risk. The good news is that a successful decision can bolster a career.

First off, stop thinking of it as an idea management system. Start thinking of it as an Innovation Ecosystem. The new environment is not just to run contests; it’s to assemble all of your smart people in one place in order to facilitate sharing of important information. Ideas are one of those things.

Your new system should also enable people to share other information besides just ideas. Your team members should be able to share germane data that can help the others make informed decisions and ideate. So when challenged I might not have an idea but here’s a link to an article I read, here’s an RSS feed to an industry magazine on the subject, here’s a video I saw, here’s picture of something similar, let’s start a sidebar discussion, here’s a white paper I wrote, a spreadsheet I assembled…well you get it. By sharing this information with the rest of the team, we’re likely to stimulate new ideas.

If the system is only focused on campaigns or contests, why do you need a system? You can just get everyone in a room and ask for ideas once a quarter. The ideation process should be collaborative and ongoing.

If the system is heavily focused on rewards you have to wonder what innovation research they’re reading. If you give away a t-shirt for one idea contest, you better give an iPad for the next and then what? A car? People will participate in the ideation process for the sheer thrill of having their cohort comment on their thoughts. When they get an email that their idea was promoted to the next step, they’ll be sure to submit future ideas. Your smart people don’t need to pick something out of a catalog, they need to know their managers are paying attention to what they’re saying.

You should reward contributions, because if you encourage people to contribute, ideas will be the result. One person’s idea shouldn’t have more value than someone else. Your innovation ecosystem needs to be a transparent democracy. Not a meritocracy where some people’s opinions are worth more than others. After all it’s not the “wisdom of the highest paid person in the room”…it’s the “wisdom of the crowd” we’re after. Again, what do you need a system for in this scenario, why not just get the department into a room and everyone can agree that the boss’s idea was best?

The company offering your innovation ecosystem needs to have two things for it and you to be successful. Their development team needs a founder and head of development with a vision. If the company has fired their visionary and is being run by a venture capital company, you have to wonder about their motives. And second the development group needs to be listening to clients in order to add the right features. If the company is entirely mercenary; not listening, then again their motives are suspect. If they hand you a “kill sheet” that puts down the competition instead of pointing out their own virtues, they’re probably a little too narcissistic (and won’t be listening to you either).

Expert professional services that have accumulated a basket of best practices is a key element to implement a collaborative innovation process at your site. If you’re being told you need the software company’s team to be involved constantly and long term, you’re not getting a very self sustaining environment. Your software partner should help you figure out how to use the system and then step back. Actually, you should see your software partner as an innovation architect, whose job it is to build a sustainable innovation ecosystem at your site, not just install a collaborative software tool and walk away.

So…if they charge you per campaign they’re not supporting your ongoing collaborative process. If they’re being led by a VC firm, they probably don’t have your best interests at heart (they’re getting ready to go public).

· You should be partnering with a company that has been doing this for a while, who offer a feature rich innovation ecosystem based on client feature requests.

· Your software partner should be able to guide you initially and then provide a self sustaining environment.

· You should be buying a system that can serve as the backbone for your innovation culture; a place for all your smart people to assemble, collaborate and share important information.

There are many companies that fit the bill. Invite them in and listen closely.

Ron Shulkin is Vice President of the Americas for CogniStreamer®, an innovation management system. You can learn more about CogniStreamer here http://bit.ly/ac3x60

Ron manages The Idea Management Group on LinkedIn (Join Here) http://bit.ly/dvsYWD . He has written extensively on Idea Management (Read Here) http://bit.ly/b2ZEgU . If you search on “Shulkin” here at the FEI blog web site, you’ll find numerous entries on idea management systems.

CogniStreamer® is used as the backbone for many companies’ culture of innovation. It is the idea collaborative tool to generate ideas. CogniStreamer is both an innovation knowledge management and idea management software tool, available both SaaS and behind clients’ firewalls. It is an open innovation and collaboration platform where internal colleagues and external partner companies or knowledge centers join forces to create, develop and assess innovative ideas within strategically selected areas. The CogniStreamer® portal is an ideal collaborative platform that invites users to actively build a strong innovation portfolio. In addition it provides a powerful resource for internal and external knowledge sharing. The CogniStreamer® framework is used by industry leaders such as Atlas Copco, Bekaert, BPost, Case New Holland, Cytec, Imec, Picanol and ThyssenKrupp. CogniStreamer® represents the best use of adaptive collaborative technology such to harness human skill, ingenuity and intelligence. Plus it supported by a team of experts who have built best practices and lend guidance based on practical experience.

Wednesday, December 7, 2011

Collaborate to Take Innovation Further in your Organization


The Front End of Innovation - brings together innovators, R&D experts, and higher customer insights executives from all across the EMEA. The result: an immerse 3-day experience that leaves you with the ability to take innovation further with your organization.

Download the complete conference brochure.


Main Conference Break Out-Tracks... Provide depth and breadth on topics to move from complexity to clarity.

Business Model Adjacencies: Opportunities Beyond your Core
Design Therapy: Enhancing Lives… Improving Business
Profit & Purpose: Aligning Sustainability and Business Objectives
Fail Forward: Create a Culture of Continuous Learning
Involve Everyone: Overcome the Not Invented Here Syndrome

Featuring Case studies from:
Alcatel-Lucent, GlaxoSmithKline, Nokia, Credit Suisse, Smart Design, Nokia UK, Hasbro UK, Tetra Pak Packaging Solutions, Nestle Purina, BMW Group, DesignworksUSA, Fahrenheit 212 Europe, Adidas,Vestas Wind Systems, Segway, Royal College of Art, TomTom, Whirlpool, Airbus, Wyndham Worldwide, Nitto Europe, Artesis University College Antwerp, Nestle System Technology Center, Pure Insight, Mars, Siemens AG, Ecole Polytechnique Federale de Lausanne, Hype Softwaretechnik GmbH, Intel...

Pre-conference Full Day Summits...focus on the new future, new users, and how your internal strategy must align with the external landscape.

Future Trends Summit: Finding the Next Vibrant Ecosystem
Social Media Summit: The Intersection of Customer and Web 2.0
Innovation Management Summit: Making Innovation Systematic

Featuring Case studies from:

Credit Suisse, Bayer MaterialScience, TrendDesk, Starbucks, Ericsson, Volkswagen, Philips Consumer Lifecycle, BBVA, Claro Partners, Rabobank, Timizzer.com, Copenhagen Business School, IBM, Google, Philips, Dow Corwing, Swisslog, A.T. Kearney GmbH, TRUMPF, Gruppo Campari...

Unique Interactive and Collaborative Sessions...exclusive to FEI ensure you take action.

Zurich Trenz®Walk: A Revolutionary Approach to Predict the Future.
Become a “cultural anthropologist” as you explore cutting edge areas around Zurich, all while generating new, actionable trend insights.

Connect Meaningfully Through a Challenge™: How Do You Sell Innovation Internally?
Work with your peers to create solutions on how to sell-up your idea to ensure buy-in, commitment, and follow-through from senior leadership.

PLUS!  You will hear inspiring and motivating keynote presentations from: BMW, Procter & Gamble, Mars Petcare, Alessi, Novartis, Henkel, The KaosPilots, and the Author of Business Model Generation

Visit the website for more information.

To Register: 
Call: +1.941.554.3500
Email: register@iirusa.com  
Please mention your priority code when registering: 
FEIEMEA12BLOG
to save 15% off the standard & onsite rate.

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